Create a customer persona through a series of exercises that will then determine the type of video that will help fit your business goals.
Create videos that convert
Learn how to create a variety of videos that should be in every marketer's arsenal. Examples and video best practices will make the creation process a breeze.
Trigger conversions with social posts
Learn the best practices for the different social channels--everything from what content to post, when to post, and how many keywords or hashtags to include.
Measure your success
Analyze how effective your videos were at meeting your conversion goals with a variety of different formulas and metrics so you can continue to improve.
